That’s actually pretty expensive for a 55-inch Fire TV model. Considering a lot of others are under $500. However, this TV from Toshiba is a much higher-end TV, and even has a 120Hz native panel. On top of that 120Hz native panel, you also get Dolby Vision for video, and Dolby Atmos for audio. There’s also support for DTS:X audio. Which is going to provide a really incredible audio and video experience for users. For gamers, there is auto low latency mode, but Toshiba has not confirmed whether there is 4K/120Hz input or VRR available on here. Even though this is a 120Hz native panel. We should find out pretty soon. Toshiba M-Series - Best Buy